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Free Agent Notes: Durant, Rockets, Clippers

Kevin Durant would give himself a better chance at winning a title if he were to leave the Thunder and join the Warriors or sign with an Eastern Conference team, Bill Simmons of The Ringer writes. Many believe that Durant will sign a two-year deal with OKC that contains a player option for year two, as was reported earlier this week.

Simmons offers an unconventional viewpoint on Durant’s impending decision. Two years ago, Durant signed a $300MM deal with Nike. At the time, he and LeBron James had the best selling sneakers among all NBA players, Simmons points out. The 2014 MVP then injured his foot and missed a significant amount of time during the 2014/15 campaign. Durant’s comeback 2015/16 season was overshadowed by Kobe Bryant‘s retirement and the Warriors’ historic 73-9 record. Now, the conversation is between Nike with James and the Jordan Brand and Under Armour with Stephen Curry, Simmons adds. Simmons argues that Durant, his representatives and Nike know they won’t be competing with the top brands unless Durant wins a ring or he leaves the Thunder and he speculates that if Nike had its way, Durant would sign elsewhere this summer.

The piece, which is must-read, is a reminder that the NBA is a business and there are several off the court factors that play into basketball decisions. Selling sneakers likely won’t be the primary force that drives Durant to stay or leave, but it’s an interesting perspective nonetheless.

Here’s more on the NBA’s upcoming free agency:

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5 thoughts on “Free Agent Notes: Durant, Rockets, Clippers

  1. Ravens_Last_Place

    If Durant wants to write his own legacy and be an all-time great, sign with Philly. Mentor the youngsters and win championships without splitting the spotlight with Westbrook.

    • txphi_991

      LOL I’m from Dallas and if he was smart, he’d go to Boston or even Minnesota but the weather there sucks. They both have so much young talent on their teams

      • Ravens_Last_Place

        No.

  2. Boston GS or Washington if he leaves
    He’s not going to philly nor should he

    I think going to GS doesn’t build his own legacy but would rather piggy back Steph Curry, therefore I don’t think that’s a great fit for his legacy but best chance to win a title

  3. If Jordan has Jordan.com for his brand, why doesn’t LeBron (or Nike) own LeBron.com for HIS OWN brand?

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