And-Ones: NBA Calendar, China, McCollum, Len

Appearing on a panel at the Sloan Sports Analytics Conference, Hawks CEO Steve Koonin suggested that the NBA should be starting and ending its season two months later, as Tim Bontemps of ESPN writes.

Rather than starting in mid-October, the regular season would begin in mid-December under Koonin’s proposal, resulting in less overlap between the NBA and NFL seasons. The NBA Finals would then take place in August instead of June, increasing the amount of time that MLB regular season games represent the NBA’s only competition among the four major sports.

“A big piece is you don’t have to reinvent the wheel to enhance ratings,” Koonin said in explaining his idea. “Sometimes, moving away from competition is a great way to grow ratings. If King Kong is at your door, you might go out the back door, rather than go out the front and engage in a hand-to-hand fight with King Kong.

“Many times, at the start of the NBA season, we are competing with arguably the best Thursday Night Football game with the NBA on TNT, our marquee broadcast, and we get crushed and we wonder why. It’s because at the beginning of the season, there’s very little relevance for the NBA. The relevance is now. That’s when people are talking about it.”

Although that would be a major change to the NBA calendar, the league isn’t opposed to considering the idea, as NBA senior VP of strategy and analytics Evan Wasch confirmed, per Bontemps: “We certainly have no issue with reconsidering the calendar. … We’re open to that … there’s no magic to [the season going from] October to June.”

Here are more odds and ends from around the basketball world:

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